I've read a lot about the use of mental triggers and emotional triggers in sales copy. Are there any experts out there who provide information related to these techniques?

I recently found an ad for a free webinar with a psychologist speaking on this topic at: Emotional Triggers | Learn How To Use Emotional Triggers in Internet Marketing

I'd be interested in any feedback you folks could provide on this topic and the webinar.


Thanks,

Jake

Just use words to impact their life in some way