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Old 10-07-2006, 07:40 PM
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Optimising PPC Landing Pages
You've researched your keywords, written great ads, set your budgets and bids, and have embarked on what promises to be a really butt-kicking PPC campaign. But wait… you’re not seeing the conversion numbers you expected. So you go into crisis mode… you check the conversion code, you test the campaign by actually clicking on your own sponsored search (or PPC) ad; and your ...

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